Trends in the food industry: towards healthier and more sustainable eating

March 15, 2024

ANDIn recent years, we have witnessed a significant shift in consumer preferences and demands in the food industry. More and more people are looking for healthier and more sustainable food options, which has led to an increase in awareness about the importance of a balanced and environmentally friendly diet. In this article, we will delve into the current trends in the food industry and how DOBLE Group's Nero's brand adapts to these trends.

One of the main trends in the food industry is the focus on natural and unprocessed ingredients. Consumers are increasingly interested in knowing the origin of the food they consume and prefer options that are fresh, organic and free of artificial additives. Nero's, as a brand committed to health and well-being, has positioned itself as a leader in offering practical and necessary alternatives that meet these demands. Its products are made with natural and high-quality ingredients, providing a fascinating and captivating experience for those looking for healthy options.

Another important trend is the rise in demand for sustainable food options. Consumers are increasingly concerned about the environmental impact of food production and are looking for options that are environmentally friendly. Nero's has embraced this trend by offering alternatives that promote sustainability, such as vegetarian and vegan options. These products are not only beneficial for health, but also help reduce the carbon footprint and consumption of natural resources.

Additionally, convenience has become a priority for many consumers. In an increasingly busy world, people are looking for food options that are easy to prepare and consume on the go. Nero's has responded to this trend by offering ready-to-eat products that fit modern lifestyles. From salads and bowls to healthy snacks, the brand has created practical options that allow people to maintain a balanced diet even in the midst of a busy schedule.

Technology has also played a major role in the food industry. Mobile apps and online platforms have made it easier to access nutritional information, healthy recipes, and home delivery options. Nero's has capitalized on this trend by offering a complete digital experience, where customers can browse its menu, place orders online, and access detailed information about each product's ingredients and nutritional values.

In summary, the food industry is undergoing significant changes driven by consumer demands. Current trends focus on natural ingredients, sustainable options, convenience and technology. Nero's, as a brand committed to health and wellness, has adapted to these trends by offering practical and necessary alternatives that meet the demands of health- and environmentally-conscious consumers. By following these trends, the food industry can contribute to healthier and more sustainable eating for all.


Communications equipment / Double Group

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